As Senior Graphic Designer & Creative, you are responsible for creating and ensuring that all visual and marketing materials enhance our brands and overall vision. The ideal candidate for this key position is highly skilled at developing and implementing a robust social media and marketing strategy based on data and other resources.
Maintain top brand standards across all platforms and throughout the organization.
Manage high volume of work and project calendars under tight deadlines.
Display proficiency with asset management and organization.
Work collaboratively and positively with co-workers, developers, clients, vendors and agencies to ensure all projects are optimized and on target.
Establish procedures and infrastructures needed to sustain growth and identify strengths and weaknesses in order to constantly improve.
Stay current with evolving technologies, design trends, social media platforms and relevant brands, products, dispensaries, delivery services, trends and newsworthy topics within the cannabis industry.
Working with executives and other creative leaders to set project deadlines and content goals
Produce social media graphics
Designing a variety of consumer-facing print material for multiple storefronts (posters, menus, table inserts, etc.)
Creating advertising assets (both digital and print)
Set up email newsletters with the content provided
Assisting the team with interior and exterior design decisions for new storefronts (designing signage, creating mockups, etc.)
Updating multiple company websites in WordPress (with Beaver Builder)
Designing and sourcing promotional swag
Creation of internal documents (employee badges, brand guides, ad reports, etc.)
Assisting with product/lifestyle photography and editing photos for production
Designing informational presentations and decks
Packaging design for white label products
Executing custom illustrations and infographics
Bachelor’s Degree relevant to advertising, design, or marketing
5 years experience in a similar role
Proven ability to create and direct high-quality campaign and creative content
Experience in a quick moving and cross-functional focused environment
Experience working directly with talent and creators to collaborate cross-functionally on integrated campaigns
Extensive knowledge of brand promotions and working within established brand guidelines
Experience managing a high volume of creative and campaign types in parallel
Understanding of today’s media landscape and how people engage with advertising
Must be proficient using the Adobe Creative Suite, primarily Illustrator and Photoshop
Knowledge of Powerpoint or Keynote is a plus
Should have a basic understanding of web design using wordpress
Must be able to work independently as the sole designer
Must be flexible and adaptable for a wide variety of projects